Joy, Connection, Memories
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Welcome, we’re glad you’re here!
We are Merlin’s Magic Wand, an international children’s foundation dedicated to creating magical experiences for children who need them most. We deliver this work in partnership with Merlin Entertainments through three core programmes:
✨ Magical Days Out
✨ Magic On Tour
✨ Magic Spaces
Our Partnership With Merlin Entertainments
Merlin’s Magic Wand is the children’s charity partner of the Merlin Entertainments Limited Group. We work closely with Merlin Entertainments attractions to bring the magic of iconic brands such as LEGOLAND®, Madame Tussauds, and SEA LIFE Aquariums to children and families who need it most.
Merlin Entertainments donates 100% of Magical Days Out tickets to our foundation and makes an annual contribution towards our operating costs. This support allows more of every donation to go directly towards delivering our charitable programmes worldwide.
Want to be part of something magical? You’re in the right place.
Getting involved is easy. Start by following us on social media @merlinsmagicwandofficial
to stay connected with our campaigns and the magic we create for children.
But that’s just the beginning. You can also make a real difference by taking part in our fundraising and awareness campaigns, helping us reach more children and share more unforgettable experiences.
Join us and be part of the magic!
Discover Magical Experiences
Celebrating National Siblings Day with a Magical Day Out at LEGOLAND Florida Resort
Brianna was joined by her mom, two sisters, and brother for a much‑needed day of play, connection, and adventure - a joyful break from the challenges of hospice care.
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Celebrating Two Years of Magic: Inside the Newburgh Armory Center Magic Space in New York
In Newburgh, New York, a once-empty classroom has become a place where curiosity takes the lead, imagination runs wild, and children discover the power of play through LEGO® education. As we celebrate two years of this Magic Space at the Newburgh Armory Unity Center, we’re looking back at how this vibrant learning environment came to life, the incredible collaboration behind it, and the impact it’s having on thousands of young minds every year.
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Kamila's Enhanced Magical Day Out at LEGOLAND® Florida Resort
Meet Kamila, a brave five-year-old whose complex medical needs keep her homebound and under constant care. A single day away from hospitals is rare, but her family experienced an unforgettable Enhanced Magical Day Out at LEGOLAND® Florida Resort.
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Liam’s Magical Adventure: From SEA LIFE to LEGOLAND® Florida
From lighting up a Christmas tree to roller coasters and treasure-filled rooms, Liam’s wish came true in the most magical way possible.
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Chase’s Magical Birthday at LEGOLAND® Discovery Center Michigan
Discover how Chase’s 16th birthday became a day full of joy and creativity at LEGOLAND® Discovery Center Michigan, made possible by a thoughtful, accessible experience designed just for him.
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Landyn’s Journey to LEGOLAND New York
Just over a year ago, the Davis family’s life changed forever.
Landyn Davis, a bright and imaginative young boy from Virginia Beach, was inside his home in February 2024 when a stray bullet entered their house and struck him in the head. It was a tragedy that no family should ever have to endure. One that left Landyn in critical condition, fighting for his life. He spent weeks in the hospital, followed by months of intensive rehabilitation. The road to recovery has been long and difficult, and even now, Landyn remains wheelchair bound.
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Sharks, Smiles, and a Splash of Magic: Tiana's Unforgettable Day at SEA LIFE Minnesota 🦈
At just 14 years old, Tiana is already a force of nature—with a love for marine life and a special fascination with sharks. In the midst of undergoing radiation treatment for cancer, Tiana chose the perfect escape for her Magical Day Out: an unforgettable visit to SEA LIFE at Mall of America.
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From Wish to Wonder: SEA LIFE Charlotte Hosts a Magical Day Out for Randall
When 17-year-old Randall, a Make-A-Wish recipient from North Carolina, shared his wish to visit an aquarium, the SEA LIFE Charlotte-Concord team jumped into action—turning around a truly unforgettable experience in just a matter of hours.
Read Blog“Thank you so much for your generous support of our little family! This is a joy beyond belief and alleviates a little bit of hardship that comes with a child on the spectrum that has a tough time communicating.
A smile is happiness in any language, and I know that is what this gift will bring my little guy. Thank you!”
