Merlin's Magic Wand is an international children's charity who provide magical experiences for children who need it most. We do this with our three Magical Programmes.
Magical Days Out
The Magical Days Out program provides free tickets to children and their families, so they are able to visit the Merlin attraction of their choice. Tickets can be gifted directly to families by MMW, or they can be distributed through one of our preferred partner organizations.
Magic On Tour
The Magic on Tour program enables Merlin teams to take the magic of Merlin to children who are unable to visit our sites in person. We work with everyone and anyone across the estate: attractions, characters, artists, model makers, zoo team members, you name it! We visit children who need magic the most, bringing fun to life just for them. In light of recent pandemic visitation restrictions, we’ve taken this program digital!
Merlin's Magic Spaces
The Magic Spaces program partners with non-profit organizations to transform an area where children spend a lot of time into a highly-themed, interactive spot that brings Merlin magic to all who use it. MMW partners with local attractions to nominate and select the local non-profit organizations we work with. Fundraising efforts, both at the local level and by MMW, help offset the cost of each project.
Since 2012, Merlin's Magic Wand Foundation has been delivering magical experiences for children who need them most, through 3 magical programs: Magical Days Out, Magic on Tour and Merlin's Magic Spaces.
Learn more about our three programs and how you can support our goals today!
“It was wonderful to be able to spend some quality time together having fun. It helps to restore some of the family time we have lost over the years”